There was a time when if you needed a print job doing you would be prepared to wait two or three days, sometimes a lot longer before your brochures, or whatever you were having printed, were delivered to you. You certainly would not expect to wait that long today with the advent of the digital printer. Digital printing has made an enormous difference to large and small companies, not least of all in the matter of price. Using the new medium for quality prints gives you the opportunity to do so with shorter runs than was previously possible.
Put these together, quicker turnaround time, convenience and cost effectiveness in duplicating smaller quantities and you have very good reasons to go for digital printing every time. Another advantage you may not have thought of is the fact that your original document will never be lost or misplaced as it is safely stored on the computer and can be used over and over again. This means that changes can be made to the original as adjustments need to be made to your various data or information, known as variable data.
You may have been told that digital printing doesn't have the same quality as offset printing and this was certainly true a few years ago but it is very rarely an issue now. It is probably a good idea too to consider the environmental advantages of digital printing. If you remember, placing an order for printed matter used to mean deciding how many thousand copies to order as it was cheaper to order more. Price breaks meant that companies were encouraged to buy more than was strictly necessary, so you usually ended up ordering far more than was required. Digital printing saves you from excessive use of paper.
Digital printing also gives more effective communication as smaller print runs mean that you can tailor your message to individuals, rather than creating a one-size-fits-all product. Another extraordinary benefit to using digital printing is that you can design your unique graphics on the computer which are then digitally printed out. The ability to design graphics on the computer screen has become one of the most sought after skills in today's job market.
It would be very hard to go past using a digital printer, taking all of the above advantages of speed, quality, price, environmentally friendly and the ability to design what you need on your computer screen and print it out as you need it.
Rave is working in printing industry from 5 years and presently working with Haysom Print company based in Auckland, NZ. Haysom Print are a small dynamic printing business that stands out amongst the rest. Here at Haysom Print they make sure every job gets the same care and attention, no matter how big or small it may be. They find that when dealing with big printing companies you tend to become just another faceless customer. Haysom Print take coustomer's cares into consideration to ensure everything from colour to lay out comes out as they expect. Check out their digital printing services for more information on their services.